CRM market set to more than double in 7 years with SMEs driving growth
The global CRM market size is expected to gain momentum by reaching $128.97 billion by 2028 from $58.04 billion in 2021, a CAGR growth rate of 12.1 per cent, according to a new report from Fortune Business Insights In just one year the market has grown by an estimated $6 billion, despite the global economic slowdown caused by covid. However, looking forward, factors such as increasing focus on digitisation as a result of the pandemic are expected to boost demand around the world. Increasingly organisations are adopting automated and real-time tracking solutions to ensure enhanced customer experience and high operational efficiency. This has led to a CAGR of 10.1 per cent in 2020 and Fortune Business Insights expects exponential growth in the forthcoming years. [...]